The Next Wave in Vehicle Flooring
Armorlite goes where throw‑in mats can't, providing an entirely new level of durability, style and performance in a complete replacement flooring system. Initially offered for Jeep® Wrangler JK models, Armorlite is planning to expand into additional Jeep Wrangler models, as well as other vehicles.
Its unique performance and durability properties make it an ideal fit for the pickup truck, heavy truck, bus, rideshare and mass mobility industries.
Armorlite was developed and built by Auria (www.auriasolutions.com), leading global supplier of automotive acoustics and fiber-based systems. Formed in 2017, Auria is built on a 100-year transportation industry heritage.
While Auria has produced more than three million Jeep® Wrangler factory floors, Armorlite marks Auria’s first foray into the direct-to-consumer automotive aftermarket.
Auria’s global product line includes highly engineered automotive acoustics solutions for interior noise reduction, fiber-based and compression-molded flooring products and other fiber-based interior products, including package trays, trunk trim and wheel arch liners.
Auria operates 26 manufacturing and 10 commercial, engineering and testing and tooling facilities in 10 countries and has nearly 5,000 employees worldwide.
USA Designed, Developed & Manufactured – With Help from our Friends!
Armorlite is designed and manufactured in North Carolina. The development team worked tirelessly and aggressively for the past two years to find the right mix of style, durability and performance, all while ensuring that it was the right product to meet the needs of the off-road enthusiast.
At the outset, we partnered with Jeep Jamboree USA to ensure we ingrained ourselves with the off-road community and to gain the best product feedback possible. They put us on trails in iconic places like Rubicon, Moab, Uhwarrie, the Cumberlands and Big Horn Mountains. We worked with several guides and wheelers to put Armorlite pre-production floors in their vehicles for testing. We took that feedback and are able to bring you what we believe is the best complete replacement flooring system available today.
Throughout 2020 we will continue to hit the trails with Jeep Jamboree team and work to bring new styles, patterns and vehicle programs to market.
Thanks for taking this adventure with us and we’ll see you on the trails!
Practicing Environmental Stewardship
Just as our Jeep flooring helps preserve and protect your Jeep’s lower interior, we ask our customers to do the same with the environment around them by practicing Environmental Stewardship while exploring in their Jeep.
A few ways to practice Environmental Stewardship include:
1. Staying on the trails
2. Respecting wildlife
3. Turning off your vehicle when not in use
Check out our video for more ways for more ways to practice Environmental Stewardship.
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